Pipedrive alternative: Anvil and Pipedrive compared

Prices per user, team costs, Pipedrive add-ons, and fit for small and mid-size B2B sales teams, with the steps to move your data.

  • Comparison
  • Updated 25 September 2026
  • Published by Anvil CRM

The short answer

Both organize deals in visual pipelines. Anvil costs less per user on both levels and has no paid add-ons for core CRM work. Pipedrive syncs email and runs automations from Growth. Anvil does neither.

  • Choose Pipedrive

    If you need two-way email sync, email campaigns, or rule-based automations inside the CRM.

    Lite. Growth costs $49 and adds email sync, automations, and forecast reports.

    $24

    per seat / month

  • Choose Anvil

    If you sell to companies and want each account, its contacts, and deals in one record, for less per user.

    Anvil Standard. Anvil Pro costs $30 and adds forecasts, custom roles, custom objects, and AI assistants through MCP.

    $15

    per user / month

Anvil CRM publishes this comparison. Competitor details come from each vendor's public pages, checked on the dates listed under Sources. Prices are in USD and exclude tax.

Prices per user

Pipedrive

  • Pipedrive Lite

    $24per user / month

    $14 a month on annual billing

    Pipeline management; email sync and automations need Growth

  • Pipedrive Growth

    $49per user / month

    $39 a month on annual billing

    Email sync, automations, and forecast reports

Anvil

  • Anvil Standard

    $15per user / month

    $12.50 a month on annual billing

    Accounts, contacts, leads, deals, products, and activities, with one sales and one lead pipeline, a dashboard, and CSV import and export

  • Anvil Pro

    $30per user / month

    $25 a month on annual billing

    Multiple pipelines, advanced reports and forecasts, custom objects, custom roles, commissions, and AI assistants through MCP

USD per user per month. Annual billing shows the monthly cost when you pay for a year in advance. Pricing checked 25 September 2026.

Monthly cost by team size

Per month, monthly billing

  • Pipedrive Lite$120
  • Pipedrive Growth$245
  • Anvil Standard$75
  • Anvil Pro$150

For 5 users, Anvil Standard costs $45 less than Pipedrive Lite, and Anvil Pro costs $95 less than Pipedrive Growth each month.

Team sizeAnvil StandardPipedrive LiteAnvil ProPipedrive Growth
3 users$45$72$90$147
5 users$75$120$150$245
10 users$150$240$300$490

Total per month for the whole team, on monthly billing.

Pipedrive add-ons and plan limits

The per-user price is not always the full price. Pipedrive sells some tools as paid add-ons, and it keeps others for its higher plans. Add the tools your team needs to each quote before you compare totals.

Pipedrive toolWhat it doesHow you get it
LeadBoosterChatbot, web forms, live chat, and the Prospector lead databasePaid add-on below Premium
Smart DocsProposals, quotes, and e-signaturesPaid add-on below Premium
CampaignsEmail marketing campaignsPaid add-on on every plan
Web VisitorsShows which companies visit your websitePaid add-on on every plan

Pipedrive lists add-on prices per company and changes them often, so check its pricing page for current amounts. Anvil Standard covers the core CRM, and Anvil Pro adds advanced reporting, custom objects, admin controls, and AI assistants through MCP.

Which one fits your team

Choose Pipedrive if…

  • You need two-way email sync with your inbox or email campaigns inside the CRM. Anvil does not sync email.
  • You want rule-based automations, such as creating a task when a deal changes stage. Anvil does not run automations.
  • You depend on a large marketplace of ready-made integrations.

Choose Anvil if…

  • You sell to companies and want each account, its contacts, deals, and activity in one record.
  • You want a lower price per user with no add-ons for core CRM work.
  • You want ChatGPT, Claude, or another MCP client to work with your CRM data within each member's permissions.
  • You need roles, record owners, and per-pipeline access as the team grows.
Total Deals: 6
Qualify
20%2

Meridian Systems - Platform rollout

Meridian Systems

$48KJul 18
Dana Whitfield

Bluegrass Labs - Starter plan

Bluegrass Labs

$9KJul 30
Theo Marsh
Proposal
45%2

Atlas Freight - Ops expansion

Atlas Freight

$72KJun 26
Priya Raman

Lumen & Co - Annual contract

Lumen & Co

$36KJul 8
Marco Reyes
Negotiation
70%1

Vantage Retail - Multi-region

Vantage Retail

$120KJun 19
June Okafor
Won
100%1

Northwind Trading - Renewal

Northwind Trading

$54KJun 2
Elsa Krantz
A live render of an Anvil sales pipeline. Drag a deal to another stage. Nothing is saved.

Moving from Pipedrive to Anvil

  1. Step 1

    Export from Pipedrive

    Export organizations, people, and deals as CSV files. Remove closed or stale rows you do not want to carry over.

  2. Step 2

    Recreate your stages

    Name each Anvil pipeline stage after a real buying step, so deals keep their meaning after the move.

  3. Step 3

    Import and review matches

    Import companies first, then people, then deals. Review the possible duplicate matches before Anvil creates records.

  4. Step 4

    Run one pipeline review

    Review the imported pipeline with the team, fix missing owners or dates, then decide before the trial ends.

Sales teams already running on Anvil

  • NYCE logo
  • PUA Labs logo
  • Afyniti logo
  • Global Chain logo
  • Virya VC logo

Questions and answers

Is Anvil cheaper than Pipedrive?
Yes. On monthly billing, Anvil Standard costs $15 per user against $24 for Pipedrive Lite, and Anvil Pro costs $30 per user against $49 for Pipedrive Growth, at prices checked 25 September 2026.
Can I move my Pipedrive data to Anvil?
Yes. Export your organizations, people, and deals from Pipedrive as CSV files, then import them into Anvil. The Anvil importer shows possible duplicate matches before it creates records.
Does Anvil sync email like Pipedrive?
No. Anvil does not sync your inbox, send email campaigns, or run rule-based automations. You can log calls, meetings, emails, and tasks as activities with owners and reminders. If inbox sync is essential, Pipedrive Growth is the better fit.
Is there a free trial?
Yes. Anvil has a 14-day trial without card details. Anvil does not have a permanent free plan.

Sources

  1. Pipedrive pricing page, checked 25 September 2026