# Anvil CRM

> Anvil CRM is a web-based customer relationship management application for small and medium B2B sales teams. It manages accounts, contacts, leads, deals, activities, pipelines, reports, and permission-aware AI workflows through the Model Context Protocol (MCP).

## Canonical pages

- [Homepage](https://anvilcrm.com/): Product overview, live demonstrations, pricing, and trial terms.
- [Simple CRM](https://anvilcrm.com/simple-crm): Core workflows, migration approach, plan limits, and product fit.
- [Affordable CRM](https://anvilcrm.com/affordable-crm): Current USD pricing, team cost examples, and upgrade guidance.
- [CRM for B2B sales](https://anvilcrm.com/crm-for-b2b-sales): Buyer guide and B2B CRM evaluation framework.
- [Sales team CRM](https://anvilcrm.com/sales-team-crm): Record owners, activity assignment, pipeline access, custom roles, team reports, and commissions by plan.
- [Pipeline management](https://anvilcrm.com/pipeline-management): Stage probabilities, forecast categories, required fields, stalled-deal checks, and win and loss reasons.
- [AI CRM with MCP](https://anvilcrm.com/mcp-crm): How Anvil works as an AI CRM: client compatibility, OAuth scopes, tools, safeguards, and example workflows.
- [Pipedrive alternative](https://anvilcrm.com/pipedrive-alternative): Price comparison with Pipedrive, Pipedrive add-on costs, and CSV migration steps.
- [HubSpot alternative](https://anvilcrm.com/hubspot-alternative): Price comparison with HubSpot Sales Hub, onboarding fees, plan limits, and migration steps.
- [Close alternative](https://anvilcrm.com/close-alternative): Price comparison with Close, fit check for calling-heavy teams, and migration steps.
- [Pipedrive vs HubSpot](https://anvilcrm.com/pipedrive-vs-hubspot): Side-by-side comparison of Pipedrive and HubSpot on price, setup, and fit, with Anvil as a third option.
- [Security and data controls](https://anvilcrm.com/security): Workspace isolation, permissions, agent controls, auditability, and revocation.
- [About](https://anvilcrm.com/about): Why Anvil was built and the product principles behind it.
- [Contact](https://anvilcrm.com/contact): Customer support and security contact information.
- [Terms](https://anvilcrm.com/terms)
- [Privacy](https://anvilcrm.com/privacy)
- [Refund policy](https://anvilcrm.com/refunds)

## Product facts

- A 14-day trial is available without card details.
- Standard starts at USD 15 per user per month; Pro starts at USD 30 per user per month.
- Anvil has no permanent free plan.
- Anvil is an AI CRM that works with the assistant you already use: ChatGPT, Claude, and other MCP clients connect to it on Pro.
- MCP access uses OAuth 2.1, explicit scopes, live workspace permissions, and revocable grants.

For questions or corrections, email support@anvilcrm.com.